Article is also available in:
What Premium Services are subject to Dynamic Pricing?
Dynamic Pricing will be implemented only for our Featured+ services: Featured+ (7 Days) and Featured+ (30 Days).
Featured+ increases your ads’ visibility by placing it in a prominent position on our platform, ensuring greater advertising ROI for your properties. Additionally, with our upgraded search results page, your Featured+ ads will get on average 7x* more views.
*Source: Google Analytics, Mudah.my.
What is Dynamic Pricing, and how does it work?
Dynamic Pricing system automatically adjusts the credits (prices) for Premium Services by analysing market demands and listing competition.
When market activity is low, fewer credits may be required, allowing you to market more effectively during lower periods. During high-volume periods, credit requirements may increase, which helps ensure your ads stand out to serious buyers and reduces competition from other ads.
How will Dynamic Pricing benefit my property listings?
Dynamic Pricing offers several advantages. During high-demand periods, though costs may increase, your ads gain better visibility among quality buyers while facing less competition from other similar listings. During slower periods, you can take advantage of reduced credit requirements to maintain visibility cost-effectively. This helps ensure you always receive the optimal return on investment, regardless of market conditions.
How often will Dynamic Pricing rates change?
Dynamic Pricing rates will change based on factors like demand, market conditions, and listings competition. These changes can happen daily or weekly, but you'll always be able to see the updated credits on your PRO Niaga dashboard before making any purchases.
How can I get better rates for Featured+ Premium Services?
To enjoy better rates for Featured+, Basic and Pro stores can opt for an insert ad bundle with Featured+ (7 Days). These prices are currently maintained at a fixed price. For Featured+ (30 Days), an effective discount will be automatically applied to it based on the price of Featured+ (7 Days). Hence, you get to enjoy the service at a lower price effortlessly.
Elite stores receive one complimentary Featured+ ad upon listing approval, will there be any changes to the listing prices as well?
No. There will be no changes to the listing prices for Elite stores. Continue to remain in this store type or upgrade your store now to enjoy the better rates.